La Pepa - Fin de Año

La Pepa — "El Fin de Año Perfecto" Social campaignLa Pepa throws some of the best parties on the Costa Brava — so their New Year's Eve teaser couldn't look like every other party promo. We didn't show the party. We made a deadpan mock-doc instead: a guy, dead serious, on his "complicated relationship" with the night that disappoints every single year. A truth everyone shares, played for comedy — wrapped in a retro yellow identity, a rubber-duck mascot and Costa Brava nights shot like a road movie. A promo that sells the feeling, not the footage.